A friend and I started a new Meetup group, MovNat & Paleo Columbus. We did this because we enjoy practicing natural movement along with traditional lifting in the gym. We also eat Paleo — which, in a nutshell, is eating meat, fish, vegetables, fruit, nuts and seeds with no gluten and no processed foods. So [...]
Category Archives: Planning
The Power of the Meetup
Why a Discovery Session is Critical for Marketing Success
Last week I experienced one of the most productive meetings I can remember. I am not being overly dramatic; it was an experience of being completely on the same page with a client in regard to their goals and designing a plan to meet those goals. I know that I can serve them well and [...]
Lessons Learned from an Event Planner
Post by Julie Naporano, WI Events Manager. In my more than 9 years as a contracted event planner, I have learned five important points about the business: People underestimate the time it takes to do everything. People think they know what they want until they have to explain it. Being nice matters. Things look different [...]
Social Media: Set Goals, Strategy & Plan Content
Quite often when people ask us whether they should jump into social media to market their business, I am cautious about encouraging them until I know more. There is a lot of thought, planning, communication, writing, monitoring and responding that goes into managing LinkedIn, Facebook, Twitter and Blogs. It is a serious responsibility because you [...]