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on a mission … in Life, in Work and with People

Category Archives: Planning

Jan
23

The Power of the Meetup

A friend and I started a new Meetup group, MovNat & Paleo Columbus. We did this because we enjoy practicing natural movement along with traditional lifting in the gym. We also eat Paleo — which, in a nutshell, is eating meat, fish, vegetables, fruit, nuts and seeds with no gluten and no processed foods. So [...]

Also posted in Event Planning, Events, Exercise, Fitness, Marketing, Paleo, Written Impact | Tagged , , , , , | Leave a comment
Jan
18

Why a Discovery Session is Critical for Marketing Success

Last week I experienced one of the most productive meetings I can remember. I am not being overly dramatic; it was an experience of being completely on the same page with a client in regard to their goals and designing a plan to meet those goals. I know that I can serve them well and [...]

Also posted in Branding, Business Passion, Communication, Creativity, Entrepreneur, Marketing, Written Impact | Tagged , , , , , , , | Leave a comment
Aug
14

Lessons Learned from an Event Planner

Post by Julie Naporano, WI Events Manager. In my more than 9 years as a contracted event planner, I have learned five important points about the business: People underestimate the time it takes to do everything. People think they know what they want until they have to explain it. Being nice matters. Things look different [...]

Also posted in Business, Creativity, Entrepreneur, Events, Written Impact | Tagged , , , , , , | 1 Comment
May
14

Social Media: Set Goals, Strategy & Plan Content

Quite often when people ask us whether they should jump into social media to market their business, I am cautious about encouraging them until I know more. There is a lot of thought, planning, communication, writing, monitoring and responding that goes into managing LinkedIn, Facebook, Twitter and Blogs. It is a serious responsibility because you [...]

Also posted in Blogging, Business, Marketing, Social Media, Writing, Written Impact | Tagged , , , , , , , , | 2 Comments