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on a mission … in Life, in Work and with People

Category Archives: Business Passion

Jan
18

Why a Discovery Session is Critical for Marketing Success

Last week I experienced one of the most productive meetings I can remember. I am not being overly dramatic; it was an experience of being completely on the same page with a client in regard to their goals and designing a plan to meet those goals. I know that I can serve them well and [...]

Also posted in Branding, Communication, Creativity, Entrepreneur, Marketing, Planning, Written Impact | Tagged , , , , , , , | Leave a comment
Dec
27

Drawing Lines in the Sand

I am not one who makes New Year’s resolutions. I am one who draws lines in the sand as needed throughout the year. This means that at certain points in my personal and work life, I determine that a change needs to be made and I work hard to make it happen. So here’s what’s [...]

Also posted in BlogCoaches, Change, Creativity, Inspiration, MovNat, Paleo, Written Impact | Tagged , , | Leave a comment
Oct
31

Reflections After Two Years in Business

Written Impact just celebrated two years in business … and as I kick-off a new venture BlogCoaches, I thought it would be interesting to post a few reflections about my entrepreneurial journey. Being an entrepreneur suits me — every time I think about going back to the corporate world, I break out in a cold [...]

Also posted in Business, Networking, Written Impact, WrittenImpact Connections | Tagged , , | 2 Comments
Oct
1

Announcing BlogCoaches.com

I am very happy to announce BlogCoaches.com. This new venture is a result of my strong belief that you can create and maintain a business blog that inspires others, builds your brand, increases SEO, connects you more intimately with new and potential clients and helps you learn about yourself and what makes you tick. My [...]

Also posted in BlogCoaches, Blogging, Branding, Collaboration, Communication, Creativity, Entrepreneur, Marketing, Seth Godin, Writing, Written Impact | Tagged , , , , | Leave a comment
Aug
7

Is Your Brand too Quiet? Be Brazen! Turn Up the Volume.

Just had a conversation with an entrepreneur about getting out there more to build his business. He explained that he used Facebook and Twitter to advise people (showing thought leadership) and to promote his business — and he is faithful to weekly blogging. These are all good things, but there needs to be more. The [...]

Also posted in Branding, Business, Communication, Creativity, Determination, Entrepreneur, Inspiration, Marketing, Social Media, Writing, Written Impact | Tagged , , , , , , , , , , | 1 Comment
Jul
11

How Do You Beat Blog Fatigue?

I asked a friend how his blog post was coming along this week. “Good.” He replied. “I have my picture.” Huh? He went on to explain how he found a photo for his blog before he even had a blog post idea. The person in the photo represented something he had experienced in his youth [...]

Also posted in Blogging, Business, Communication, Creativity, Inspiration, Life, Marketing | Tagged , , , | 4 Comments
Jun
4

Marketing the Business or Doing the Work?

As a small business owner, this is a question I face each day — sometimes several times a day. A business needs to be constantly marketing in ways big and small to keep growing, but the billable work needs to get done as well — or the business won’t be around for long. It can [...]

Also posted in Business, Collaboration, Entrepreneur, Marketing, Networking, Writing | Tagged , , , , | 2 Comments
Apr
18

How Do You Measure Small Business Success?

A tricky question. Business success is a very personal thing. Here is my ‘how I measure success list’ and I will share what some other business owners told me when I posted the question to a small business group on LinkedIn. My favorite response? One entrepreneur said. “Did I get a good sleep last night.” [...]

Also posted in Business, Creativity, Determination, Entrepreneur, Life | Tagged , , , , , | 1 Comment
Mar
14

New Ideas from Poke the Box by Seth Godin

Just finished Seth Godin‘s new book Poke the Box and I would highly recommend it as you will be inspired to create something new, right now. A friend recommended the workbook to go with it — this is part of the Domino Project–a new way to think about publishing. Check it out. A few takeaways [...]

Also posted in Business, Collaboration, Communication, Creativity, Determination, Entrepreneur, Event Planning, Inspiration, Marketing, Seth Godin, Written Impact | Tagged , , , , , | 89 Comments
Mar
1

Welcome to Written Impact Julie!

It’s a new month and we have a new team member at Written Impact! Welcome to Julie Naporano, Events Manager, and we look forward to the exciting new roads we will travel together. Julie has been planning events for non-profits, businesses and individuals for nine years. When she approached us about joining our team, it [...]

Also posted in Business, Collaboration, Communication, Event Planning, Events, Marketing | Tagged , , , , , , , , | 5 Comments